EXPERIENCE
THE SHIPYARD, Columbus, OH (2018 - 2024) - Senior Copywriter
Took ordinary ideas and made them extraordinary – digitally, on television, and in print - for the Adweek Fastest Growing Agency 2023.
Won multiple Columbus ADDYs (American Advertising Awards) and the 2021 Maverick Award for unconventional creativity and dedication to the agency.
Clients included In-N-Out Burger, Nationwide Children’s Hospital, AEP, Donatos, and The Ohio State University.
LEO BURNETT, Chicago, IL (2015 - 2018) - Senior Copywriter
Created both digital and print campaigns for Altria brands that are some of the most iconic in the world and valued at over $55 billion.
Developed digital promotions that highlighted the importance of effective rebranding and strategic marketing.
Client sales increased nearly 4% over three years to $4.79 billion.
NEWSWEEK, New York, NY (2014 - 2015) - Book Critic
Reviewed soon-to-be-released books for Newsweek magazine. Reviews appear both in print and online.
ADDITIONAL WRITING
Pitched, wrote and edited articles published in The New York Observer, Vanity Fair, National Lampoon, and Prevention Magazine. Developed brand strategy and website copy for tech startup Movable Ink.
GREY ADVERTISING, New York, NY (2013 – 2014) - Copywriter
Created digital marketing campaigns on social media platforms for Papa John’s, the NFL, and MetroNational.
Developed brand campaigns for Procter & Gamble that included writing creative briefs and aligning creative concepts with client business objectives for Downy, Febreze, Mike’s Hard Lemonade, UPMC, Panadol and Tums.
Wrote social media copy for the HP brand on Facebook, Instagram and Twitter.
NEW YORK DAILY NEWS, New York, NY (2009 – 2013) - Staff Reporter, Features
Pitched, wrote, photographed and edited articles for the features section, including over 2,000 articles, ranging from celebrity interviews and food stories to travel and human-interest pieces.
Created, wrote, and edited weekly column “Best of New York,” which polled readers on different topics via social media and discovered the best of the five boroughs. Developed thousands of followers on Twitter and Facebook • Articles featured on DrudgeReport.com, Gawker.com, Gothamist.com and National Public Radio.
SPORTS ILLUSTRATED (SI.com), New York, NY (2006 – 2009) - Reporter
Wrote 100+ of articles for SI.com on pop culture and college sports • Contributed to the “E-Mailing It In” a weekly column in the Extra Mustard section of SI.com • Published weekly sports columns “Mythbusters” and “The Dean’s List” for SI.com.
CBS COLLEGE SPORTS, USA (2007 - 2008) - Reporter
Produced daily articles and multi-media content on the culture surrounding college basketball including a travel blog that provided a unique, behind-the-scenes look at college hoops and incorporated daily recaps, videos and photos • Videos featured on College Sports Tonight and CBS College Sports Network’s nightly roundup.
LEADERSHIP
TANNENBAUM-STERNBERGER FOUNDATION, Greensboro, NC (2014 – Present) - Board of Directors
Sits on the board of this private foundation that strives to improve the quality of life for the people of Guilford County, NC, by funding projects that make a difference in the lives of the people in the community.
AYUDA INC., Quito, Ecuador, and New York, NY (2002 - 2014) - Board of Directors
Plan and manage regional medical supplies and health care educational operations for a non-profit organization that promotes youth-empowerment for children with type 1 diabetes in Latin America.
EDUCATION
COLUMBIA UNIVERSITY, New York, NY (2004 - 2007)
Master of Fine Arts, Non-Fiction Writing
DARTMOUTH COLLEGE, Hanover, NH (1998 - 2002)
BA in English, Honors Cum Laude
SKILLS
Language: Fluent in Spanish and tennis. Excellent 3rd grade basketball and lacrosse coach.